If it feels like you’ve already used all forms of visual creativity, then probably the projects have not been challenging enough?..
Luckily we had this brief from Andersen. The client inspired us to experiment with the form, based on the major input: “Make it look not just beautiful, but hypnotically beautiful and reflecting our philosophy”! So, we capitalized on the “fantasy” of futuristic artificial intelligence concepts (which processed 65 lines of story descriptions across 3 scenarios) Then we handed over 1000+ generations to designers, who got to animating the stories and fleshing them out with words and meanings.
The result saw the world at a major IT-exhibition in the Gulf Area, “Gitex Global” in Dubai.