When you work on the packaging of a chocolate brand, you’re not working on the food, you’re working on a brand of pleasure and… someone’s dream. In the case of IVEE PROMENADE, it turned out to be the dream of an entire family whose names are hidden in the abbreviation.

“We would like to get our customers acquainted with the authentic chocolate, show them its diversity, teach them to understand it and appreciate its nuances,” — says Ekaterina, the brand’s founder, who has dreamed of becoming a confectioner since childhood.

1. What is left for us is to carefully take that dream and package it:
   provide a responsive brand platform for those who want to know beauty in order to enjoy it;
2. offer a logo that speaks to family roots and at the same time — relates to a contemporary art-product that promises a sophisticated flavor adventure;
3. embody a classic, but not too austere design that takes us to the fresh green earth of warm countries such as Madagascar, Uganda, Congo. There, surrounded by maximum sunshine, grow cocoa trees whose fruits were taken for the chocolate and whose colors were taken for the packaging;
4. by the way, the design and shape of the packaging resemble a magic compass that points exactly to the center of pleasure.

What product? 

The brand of premium bean-to-bar chocolate segment and chocolate products. While creating the product, great attention is paid to special production techniques and high quality standards which distinguish it even within the bean-to-bar niche. The chocolate is produced by using techniques of additional fermentation, infusing cocoa beans and aging chocolate resulting in an exquisite and distinct flavor.

IVEE PROMENADE is also our dream: to work with high art that affects all six senses of the customer, without limitation or framework.